Monthly Archives: June 2016
Monthly Archives: June 2016
According to a multitude of studies, a small business blog is an exceptionally valuable tool to have in today’s technologically advanced and innovative world. Business blogging provides a platform to engage with customers. By incorporating the use of a blog into your business website, you may inform customers, provide customers with comprehensive guidelines on how to engage in certain tasks, and even solve the most common problems that those customers face. In this brief guide, we will outline the top 10 reasons why your business needs a blog. The reasons featured here are in no particular order of importance; however, each reason will prove to be highly advantageous to the overall success of your business:
If you have a business, it is imperative that you have a website. This is critical to your online success. Unfortunately, website development projects have the capability of being time consuming, expensive, and highly technical. If you want to experience true success with the endeavor, you should consider outsourcing these projects. Last week, you learned the top 3 benefits associated with electing to outsource. These included obtaining the expertise of the professional you choose to hire, lower costs, and saving time. This week, we will continue to expound on the benefits that you may experience.
Benefit #4: Increased Resources
When it comes to website development projects, there are vast amounts of details that need attention and numerous tasks that must be completed. If you do not outsource, you will need to provide the resources necessary to ensure the successful completion of the tasks and special attention to the details. By electing to outsource, you will not only have immediate access to those that have the training and experience to complete those tasks, but, you will also have the resources that they have to finish the job – without all of the costs!
In most instances, outsourcing companies will have a multitude of content creators, copywriting professionals, website developers and designers, and strategists that you may elect to utilize. You will not have the issue of finding each of these professionals because they are all in one place. Additionally, each of these individuals will have their own tools to do what they specialize in doing – in terms of web design.
Benefit #5: Fresh Perspective
The fifth benefit associated with outsourcing for your web development projects include obtaining a fresh perspective on all of your projects. Many businesses claim that outsourcing is a wonderful and invaluable resource when it comes to gaining new levels of insight. You will be amazed at the information that you are able to obtain from those that you choose to hire! These individuals could come up with a new lead promotion program, a new design for your website, new SEO strategies, a conversion optimization program, a productive social media campaign, and more! You just never know!
Benefit #6: Obtaining Strategic Partners
The final benefit (as outlined in this particular multi-part series) is the ability to obtain strategic partners. If you choose to outsource, you will not remove yourself from the website development projects that you need to be completed; rather, you will obtain strategic partners that have the capability of providing you with a high level of expertise in the field in which they specialize. By working together with those that you choose to hire through the outsourcing process, you will be able to develop, design, and promote a website that will produce positive long-lasting results and long-term success!
The Top Benefits of Outsourcing Web Development Projects – Part 1
In today’s world of technological innovation, digital marketing, and virtual business landscapes, a website is a crucial element of success. By creating and publishing a website, you – as a business owner – are able to meet numerous objectives. Examples of these include informing internet users what you have to offer, developing a web presence, and establishing a means of communication with potential customers. Additionally, a website aids in attracting larger amounts of potential leads and optimizing your earning potential. The online market is considered to be extensive and comprehensive. It is imperative that you create a visually-appealing, highly-informative website that integrates the latest in technological advancements and meets the needs and demands of the consumer. In order to successfully achieve all of this, outsourcing your website development projects may become a necessity. In this two-part series, you will learn the top benefits of choosing to outsource those projects.
Benefit #1: Expertise
In the earliest days of the internet, everyone had the capability of designing an attractive – but, very basic – website; however, throughout the years, this endeavor has become quite complicated. You must not only possess the skills to ensure that the appearance of the website is impressive, but, you must also ensure that the site is user-friendly and integrates the technology that today’s internet users look for and utilize. The technology, the complex web pattern, and the standard development process is much more complicated than simply copying and pasting. Once your website goes live, you only have one chance to make a good first impression. If you fail and the website traffic that you receive gets a bad impression, your business will suffer. By outsourcing your web development projects, you are capable of obtaining virtual helpers that have a high level of expertise in website creation. This, by far, is the absolute best advantage to outsourcing.
Benefit #2: Lower Costs
If you elect to conduct and manage your website development projects on your own, or, “in-house”, you will incur a large amount of expenses. Let’s say that you have to hire an employee to handle these tasks. You will be responsible for paying their salary, expenses associated with payroll taxes, hardware, software programs, and training. You may also find yourself with a vast array of overhead expenses, such as searching for that employee, interviewing costs, and processes such as fees associated with posting the job position. Outsourcing will help eliminate a vast majority of these expenses. Outsourcing will keep the overhead expenses low, while ensuring a high level of productivity.
Benefit #3: Saves Time
The website development projects that you will have -as a business – will take a lot of time. It is quite likely that you already have a multitude of tasks that you are juggling and numerous deadlines. Why struggle to fit more into your schedule? According to research, if an individual attempts to perform a website development project and lacks the expertise to do so, it could take an average of four hours to complete. On the other hand, if that person outsources to an expert in the field, it could take as little as 30 minutes. Outsourcing aids in ensuring that those that are completing your projects are focused and working with the highest level of efficiency.