Website Optimization – Where to Start?

Website Optimization – Where to Start?

Website optimization – which is commonly referred to as “search engine optimization” or “SEO” – is a type of marketing discipline that has the primary focus on optimizing a website’s overall visibility in organic based – or “non-paid” – results in search engines, such...
Why Your Site Should Have an SSL Certificate

Why Your Site Should Have an SSL Certificate

Google has recently released an algorithm update that not only displays the warning that unsecured sites are “Not Secure” but are penalizing the ranking of websites that do not possess an SSL Certificate. Continue reading this guide on why your site needs this and the...
Google Speed Algorithm. Update in Effect in July 2018

Google Speed Algorithm. Update in Effect in July 2018

Google intends on better serving mobile users by punishing websites that load slowly through their new algorithm that goes into effect in July 2018. Google announced on January 17th, 2018 that they were releasing a new algorithm for website ranking that is designed,...
2018 SEO and Google Trends

2018 SEO and Google Trends

The two most complex sciences in current existence are that of search engine optimization and the search engine giant, Google; however, research, analysis, and studies have confirmed a few of the most popular trends in both areas for the year 2018. Search engines are...
The Power of Social Media for Business

The Power of Social Media for Business

In today’s world, businesses are no longer inquiring as to “if” they should be utilizing social media, they are researching strategies on “how” to incorporate social media into their business. The extremely rapid adoption and integration of social media for businesses...
Making Websites Accessible to Everyone Part III

Making Websites Accessible to Everyone Part III

Website accessibility is more than hoopla. Businesses all over are starting to figure it out. A few grocery chains have discovered ADA actions speak louder than words. In 2013, Safeway prepared and released the details of its negotiated commitment to make its on-line...
Making Websites Accessible to Everyone – Part II

Making Websites Accessible to Everyone – Part II

How does your business stack up against the Section 508 Standards regarding ADA compliance for telecommunication equipment and products? Compliance in website accessibility is a must now. It’s hard to believe that the year’s grace given by the Access Board ends on...
Making Websites Accessible to Everyone – Part 1

Making Websites Accessible to Everyone – Part 1

The Americans with Disabilities Act (ADA) has been changing the way business is done in the US since 1990. President George H.W. Bush signed the law that continues to expand in a manner that provides equal opportunities for all citizens. The overall goal is to...