Mar 27, 2023 | Digital Marketing
For years, content marketing has been considered one of the biggest trends that have emerged in the world of marketing. In short, this is the practice or art of creating and then distributing content that is considered to be both relevant and valuable to potential...
Feb 27, 2023 | Digital Marketing
Video marketing is an effective means of marketing your business. It is – simply put – the practice of promoting your brand, the services that you offer, and/or a specific product to your targeted audience through the film venue. Videos aid in promoting engagement on...
Jan 23, 2023 | Digital Marketing
According to statistics, nearly 90% of all businesses are now utilizing video marketing as a tool. In fact, this form of marketing is now considered absolutely essential in the multimedia-based digital world. Today’s consumers actually expect videos to assist in the...
Dec 26, 2022 | Digital Marketing
We are now – officially – in what many refer to as the “digital age”. Businesses must capture the attention of their target audiences if they have the desire to achieve any level of success; however, getting attention is a challenge. There is a constant and...
May 23, 2022 | Digital Marketing
When creating a new product or service, it’s important to learn how receptive your target audience will be. Extensive market research is necessary to succeed in all of your business endeavors – especially new launches. One of the most critical research...
Apr 25, 2022 | Digital Marketing
In our last guide here at Brick Road Media, we expounded on the basics of creating a great survey to uncover information from your targeted audience. In this guide, we will provide an overview of the basics of the questionnaire. What is the Market Research...