Digital Marketing
Digital marketing is the meat and potatoes of a working online website.
As a business, you need to find your raving tribe of fans. There are so many ways to go about this.
Brick Road Media shows you all about how to create great digital marketing that can help you find your customers. Read our blog articles for tips and tricks to help you market your business online.
Storytelling – An Essential Element of Video Marketing Success
For years, content marketing has been considered one of the biggest trends that have emerged in the world of marketing. In short, this is the practice or art of creating and then...
Types of Videos for Marketing
Video marketing is an effective means of marketing your business. It is – simply put – the practice of promoting your brand, the services that you offer, and/or a specific...
Video Marketing: Video Ideas for Your Business
According to statistics, nearly 90% of all businesses are now utilizing video marketing as a tool. In fact, this form of marketing is now considered absolutely essential in the...
Video Marketing: Creating the Best Videos for Your Business
We are now – officially – in what many refer to as the “digital age”. Businesses must capture the attention of their target audiences if they have the desire to achieve any level...
Market Research: Planning Effective Focus Groups
When creating a new product or service, it's important to learn how receptive your target audience will be. Extensive market research is necessary to succeed in all of your...
Market Research: Basics of the Questionnaire
In our last guide here at Brick Road Media, we expounded on the basics of creating a great survey to uncover information from your targeted audience. In this guide, we will...
Market Research: How to Design a Great Survey
It does not matter if you are attempting to plan an event, market a specific product or service that you specialize in, perform an evaluation of your employees, or simply create...
Market Research: Understanding Your Industry
Market research is the only way to really know what your customers want. As a business owner, it's essential to learn about your industry, your customers, and your competition....
SMS Marketing Software – Find the Perfect Platform
It is a known fact that SMS marketing is one of the most affordable and effective solutions to connect with customers. Statistics state that text messaging offers approximately...
SMS Marketing Best Practices
In today’s ever-evolving digital landscape, the proper SMS marketing strategy is absolutely crucial to ensuring that a business achieves the success that it desires. Nearly 90%...
Types of SMS Marketing
As more businesses are looking to target customers that are on the move, SMS is becoming an essential and highly effective type of multi-channel marketing technique. Many of...
SMS Marketing: How You Can Profit with Short Messages
SMS marketing is a highly effective strategy for creating integrated campaigns that instantly engage customers and immediately drive sales. This marketing tactic allows you to...