Building Your Email List, Bigger is Not Always Better!

Building Your Email List, Bigger is Not Always Better!

For years, you have probably thought that size matters when it comes to your email list; however, this is not exactly true. Yes, several entrepreneurs, upper management professionals, and even potential partners may state otherwise. Many are simply impressed by large...
Improve Organic Reach by Optimizing Your News Feed

Improve Organic Reach by Optimizing Your News Feed

In the summer of 2016, Facebook delivered an immense blow to brands that have a desire to reach their followers in an organic fashion on the social media network; that is, they announced that “friends come first”. What does this hit in organic reach mean for your...